Versus is a new-school production house specialising in creative & branded video content for the new prime time (broadcast and online).
Versus, Versus Media, Video Production, Direction, Editing, Content, Production Company, Sydney, Video, Video Content, Branded Content, Brand Stories, Branded Entertainment, Content Agency, Content Marketing, Content Strategy, Advertising Campaigns, Music Video
We collaborated with design gurus (and studio buddies), Toben to conceptualise and create a brand film for the new social media app, Clapit. Clapit enables users to view, bookmark and share content they love from different social networks within the one application.
We used colour to play with concepts of amplification with a myriad pop culture objects. The film was used across Clapit’s social channels to promote the launch of the app, as well as within the app itself as the launch imagery.
Producer: Tanya Babic Directors: Toben and VERSUS
Art Direction: Toben
D.O.P: Brad Jarrett Editor: Jason Sukadana
Music: Nicky Nighttime
Models: The Right Fit Production Company: Versus Media